Speakers

As UK Operations Manager for Landal, Ricky works across the UK holiday park sector, combining strategic leadership with hands-on operational expertise to drive guest satisfaction, commercial performance and operational excellence. His career spans resort operations, customer experience, food and beverage, new product development, commercial partnerships and operational transformation, with a proven track record of turning challenges into measurable improvements. A graduate of the Disney Institute, Ricky brings a unique perspective on the difference between simply delivering good service and creating genuine hospitality. He is passionate about the psychology and “dark arts” behind memorable customer experiences, exploring how small details, empowered teams and a strong hospitality culture can create significant commercial impact.

An engaging and energetic speaker, Ricky shares practical, real-world insight from more than two decades at the sharp end of hospitality, challenging businesses to think differently about service, leadership, customer experience and what it really takes to create a little bit of magic.