Speakers

Stuart Beare is the visionary behind Tulleys Farm, one of the UK’s leading names in immersive seasonal attractions and rural diversification. A third-generation farmer turned entertainment entrepreneur, Stuart transformed a traditional family pick-your-own farm into a powerhouse of innovation, known for pioneering events including Europe’s largest scream park - Shocktober Fest, Tulleys Christmas, Pumpkin Fest,Christmas Light Festival, the award-winning Tulip Festival, and Tulleys Escape Rooms, which consistently rank as the second-best in the world on TripAdvisor.

With a flair for storytelling and a deep understanding of visitor experience, Stuart has built a multi-award-winning destination that attracts over half a million guests annually. Under his leadership, Tulleys has grown into a year-round business that seamlessly blends farming heritage with cutting-edge production, live entertainment, and themed experiences.

His unique approach to experiential farming, brand building, and strategic diversification has inspired countless rural enterprises across the UK.

Stuart will share insights from his journey, highlighting both the challenges and rewards of building a modern rural attraction business from the ground up.