The Holiday Park Village is an immersive, walk-through feature that brings the holiday park sector to life on the show floor.
4 - 5 November 2026, NEC, Birmingham
An immersive experience bringing holiday parks to life on the show floor
Exhibitors will showcase a realistic and engaging holiday park environment for visitors to explore. This area will showcase products and services and allow visitors to connect with suppliers and peers to uncover practical solutions to enhance their business.
Clearly highlighted features will drive high-quality footfall and commercial conversations, making it a hub for networking and sector insight.
Exhibiting at the Land Leisure and Tourism Show will generate exposure for your brand and is an opportunity for your products to:
Be part of the next wave of innovation shaping the future of rural leisure, tourism and hospitality in the UK
Show operators how your products or services can elevate visitor experience, improve efficiency and increase profitability.
Access highly targeted networking opportunities with owners, directors and senior managers who have real purchasing power and real projects in motion.
Meet buyers face-to-face, shorten sales cycles and generate qualified leads from businesses actively planning investment for the coming season
Exhibiting at Land Leisure and Tourism Show 2026
Put your brand in front of holiday park operators, visitor attractions, landowners and experience providers who attend to actively look for new suppliers, ideas and solutions to create unforgettable experiences for their visitors.
Apply for a standWHO ARE THE LAND LEISURE AND TOURISM VISITORS?
72% Decision makers
18% Influencer
3% Future decision maker
7% Other
4% Administrative 
4% Operations
2% Supervisory
Audience breakdown
65%
of businesses with annual turnover < £1 Million
87%
are key decision makers or have an influence
56%
attend to research the market, spot trends or innovation
54%
are looking for inspiration
50%
of the audience were there for leisure activity topics, Tourist accommodation (39%) grants (33%)
46%
attend to help make purchase decisions on new products and services
Explore our other features & discover additional information.
Holiday Park Village
Bring your brand to life in an immersive experience on the show floor
This immersive feature places your brand within a realistic, experience-led setting, giving visitors the chance to explore solutions in context and have meaningful conversations with suppliers and peers. Designed to attract high-quality footfall, the space creates the perfect environment for commercially focused discussions, practical discovery and sector insight.
This new feature will drive high-quality footfall and commercial conversations, making it a hub for networking and sector insight.
Land Leisure Tourism Stage
The live stage where ideas, insight and innovation drive the future of the UK visitor economy
Put your brand at the centre of an energetic, experience-led stage where practical insight meets inspiration. Share real-world knowledge, spark fresh thinking, and connect with an engaged, influential audience shaping the future of the sector. A high-impact sponsorship opportunity placing your brand at the heart of the show experience.
Start Up Hub
Showcase your latest products, innovations and expertise.
Being featured in the Start Up Hub puts your stand firmly on the visitor journey, increasing high-quality footfall and positioning your business as a must-see destination. Prime positioning, guaranteed to generate more meaningful conversations with operators actively looking for new ideas, solutions and suppliers.
New Product Trail
Position yourself as a trailblazer in the sector, showcase the latest companies, products and innovations
Creating the trail will increase footfall to your stand and highlight your business as a must-see stand at the show. This will help visitors spot opportunities, accelerate their own business development, and stay ahead in a competitive market.
MAKE THE MOST OF YOUR EXPERIENCE
FORWARD THINKING CONTENT
More than 65 industry leaders, policymakers, and influencers with share insights in over 50 seminar sessions covering various topics at the Land, Leisure and Tourism Show. This offers stakeholders a unique opportunity to collaborate and influence the strategic and policy landscape of the land, leisure and tourism sectors.
GROW YOUR OPPORTUNITIES AND NETWORK
Discover an exclusive and collaborative platform designed to expand your network, fostering innovation, creativity, and shared learnings within the vibrant landscape of land, leisure, and tourism. Be part of the world's first event blending the world's of land, leisure and tourism.
DISCOVER CUTTING-EDGE AND INNOVATIVE SOLUTIONS
Discover a world of land, leisure, and tourism as you explore the exhibition floor. Take a journey through Farm Business Diversification, Holiday Parks, Resorts and Events, Family Attractions and Entertainment, Leisure, Food and Beverage, and Outdoor Pursuits. Immerse yourself to gather inspiration and ideas for your start-up or business development journey.
FAQs
Find answers to the most frequently asked questions about attending the Land Leisure & Tourism Show, including tickets, opening times, seminars and what to expect on the day.
What is the Land Leisure & Tourism Show?
The Land Leisure & Tourism Show is the first-ever event dedicated to connecting the diverse worlds of land, leisure, and tourism industries.
Whether you're a seasoned industry professional or an enthusiast eager to discover the latest trends and innovations, the event offers a unique platform for networking, learning, and inspiration.
Opening Times
Wednesday 4 November 2026
09:00 – 17:00
Thursday 5 November 2026
09:00 – 16:00
What is the Exhibitor Zone?
The Exhibitor Zone is a central point for exhibitors in the run-up to the Show. This is where you can see all your stand information, access Marketing Information, Operational and Registration information. The Exhibitor E-Zone also contains links to the order forms for your stand & logistical items.
Where do I find the Exhibitor Manual?
Your Exhibitor Manual can be accessed within the E-Zone. Down the left hand side. This contains all the information you require as an exhibitor with us.
How do I book additional services?
How do I book additional services? Stand Extras, such as furniture, electrics, lighting and more, can be ordered through the links contained the Exhibitor Manual, accessed via the E-Zone.
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