Visitor FAQs

The Land Leisure & Tourism Show is the first-ever event dedicated to connecting the diverse worlds of land, leisure, and tourism industries. 

Whether you're a seasoned industry professional or an enthusiast eager to discover the latest trends and innovations, our event offers a unique platform for networking, learning, and inspiration.

A trade show is a gathering of businesses (exhibitors), professionals and business representatives (visitors) that come together in a specialised venue to exchange knowledge, products and services and make connections with other like-minded professionals.

Trade shows are useful for B2B businesses or ‘traders’ because they can spread knowledge of their products and connect with prospects in an organic setting that’s tailored to them and their audience.

Wednesday 5 November 2025 

9am - 5pm

Thursday 6 November 2025

9am - 4pm

NEC Birmingham
North Ave, Marston Green
Birmingham
B40 1NT

If you are interested in exhibiting at the Land Leisure & Tourism Show, you can book a stand and a member of our team will get back to you with more information.

Please click here to claim your free ticket for the Land Leisure & Tourism Show.

Please note that the NEC charges for parking. You can book your parking up to 3 months in advance to save 30%.

Click here to pre book your parking.

The NEC aims to be fully user-friendly for visitors with access needs. This is a quick guide to some of their facilities.

If you're interested in becoming a speaker at the Land Leisure & Tourism Show, you can find the benefits of becoming a speaker and an application form here. Our Conference Producer will then be in touch.

Yes, the Land Leisure & Tourism show is free to attend.

Please click here to claim your free ticket.

Yes, all of our seminars are free to attend, and you can attend as many as you'd like. You can view our Seminar Agenda here.

Yes, children are permitted to attend Land Leisure & Tourism. Under 16’s must be accompanied by an adult.

Children must have tickets with their own names on their tickets for health and safety reasons, which you can collect from the ticket desk when you arrive.

We recommend registering in advance to ensure you have the smoothest possible start to the show and avoid queuing, but you can register at one of our ticket desks should you need to.

Register as soon as you can to receive all the latest show updates.

Registration for the Land Leisure & Tourism Show is non-date specific. Your entry badge allows you to attend both days.

We will have an Event App, with a digital show guide and the floorplan, which will be available closer to the event. On arrival at the show, there will be 'you are here' boards at each entrance to help direct you around the event.

Through our diverse portfolio of print and digital media, exhibitions, conferences, and awards, Agriconnect is the UK’s leading platform for information, thought leadership, knowledge exchange, and networking opportunities. As a group that is community orientated, we actively seek to create an environment where everyone is welcome and can feel a sense of belonging - you can see the full events code of conduct here.